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PAD LONDON 2025

PAD LONDON 2025

From 14 to 19 October, Booroom Gallery is delighted to invite visitors to discover a curatorial selection at PAD London, one of the world’s most influential design fairs, featuring works created especially for the event alongside rare examples of historical design. 

The delicate boundary between art and design remains the central point of our interest and exploration for Booroom. The presentation at PAD brings together new works by emerging talents and long-standing collaborators of the gallery. Each piece embodies the deep interest of the gallery’s founders, Irina Budtseva-Vinitskaya and Maxim Vinitsky, for the artists who became their passion. Brazilian architect, designer, and visionary José Zanine Caldas is at the heart of the presentation: this year, the gallery will unveil a rare piece from his practice — the Canoa Chair, part of his 1970s Móveis Denúncia (Protest Furniture) series, which carries a powerful narrative of craft and resistance.

One of the highlights of the year is the intricate glass work by Ksenia Breivo. Her Bijoux collection was inspired by the eponymous ballet staged in the 1960s by artist and choreographer George Balanchine. The series of glass objects evokes dance choreography through the fragile and delicate materiality of glass. The plasticity and lightness of the medium allows to capture the beauty of the movement, while a special kiln‑forming technique is chosen to achieve the precise shade. The presentation will also feature a sculpture by Portuguese artist Rui Matos and new additions to Charles Kalpakian’s Castle collection. Completing the ensemble are the poetic La Lune light sculptures by Ariana Ahmad, new works by young artist Kolya Dykhne and a new piece from Lena Solovyeva’s Post Florum series.

The Post Florum project serves as a reminder of the unconditional value of human life through the lens of grief. An awareness of grief — both personal and collective — is a key factor in understanding shared vulnerability and interconnectedness. The central image of the project is a fallen, trampled and disintegrating flower. A small plant, fragile enough to be easily broken and destroyed, becomes a symbol of a painful loss. In each work, it acts like a metronome, repeating the idea of the necessity to acknowledge vulnerability and the fragility of life. By employing the technique of manual analog printing, Lena Solovyeva intentionally varies the contrast and light intensity of each piece. All the flowers share the same fragile melancholy, yet each differs in the nuances of its form.

“For us, it is always an honour to share our vision and our DNA with an international audience. We hope our stand at PAD London will offer visitors and collectors another opportunity to experience our passion for collectible design and art. And, of course, it is a special pleasure to see our treasured objects installed in the homes of collectors around the world after the show“, says Irina Budtseva-Vinitskaya.